A world leading independent company specialized in music and YouTube, we have a strong focus on digital rights management, performance, and monetization.
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Clip from Texas vs Sweden with @davefenley @chrisklafford @otis.kerp & @kensiecoppin at @kollektivetlivet_bar the other night!
We love bringing our clients together, and with 3 out of 4 artists on the bill being from Lucille`s roster, this night felt extra special. We walked out of there proud to say the least ❤️🔥

At Lucille, we’re not just great at YouTube – we also love hanging out with each other. When everyone returned from vacation, we spent a few days together to catch up after the summer, plan for the exciting season ahead, and most importantly, have fun together. We also invited some friends to join us for the Convinistafetten relay, building up some energy for the fall. Swipe for highlights!❤️🔥

Our co-founder Georg spotted something pretty cool while in New York recently: the billboard we helped bring to life with YouTube and @alanwalkermusic for his recent release featuring @farruko and @sofiareyes 👏
Watch the official music video for ”Old Habits” on YouTube.

We are proud to announce that @alanmax.1 joins the Lucille team as Artist & Label Manager!
A true visionary at heart, Alan has left a mark in the Swedish music industry with his own YouTube and social media channels that bring audiences and artists together. With a firsthand understanding of the creator journey and a deep passion for music, we know Lucille`s roster is in excellent hands.
He`s also on a mission to build Lucille`s expanded roster that shapes what`s next in music. If you`re ready to be part of that journey, now is the time to connect.
Alan is ready to talk. Are you?
👉 📧 alan@lucillegroup.com

A while ago we had the honor to swing by the video shoot for a collaboration between Tommy Johansson and Kristin Starkey – two clients of ours who have come together in a tribute to Meat Loaf.
Follow along behind the scenes as we try our acting skills (it’s slightly different from what we usually do at the office), and head to Tommy’s channel to see the result. And it doesn`t stop there! For their second Meat Loaf cover of the day, head to Kristin`s channel at 2PM to watch the premiere of her and Tommy`s incredible duet of "It`s All Coming Back To Me Now`".
Thank you @rxalliance and @kristinstarkeycontralto for inviting us, and shout out to @mammutbarsthlm for having us🖤

We had an amazing time last week at the (un)official closing ceremony of the summer – @wayoutwestfestival 🤝 A huge thank you to all the partners, friends, and new faces we had the pleasure of sharing it with!
After a few days of well-earned rest, our batteries are back at 100%. And with that, our inboxes are open and the fall season is officially a go. Let’s connect!

Gone fishing! 🎣 After an exciting and busy spring, team Lucille is taking some time off for summer vacation, starting this week until mid-August.
Need to get in touch? Check for our out-of-office contacts in your inbox or email info@lucillegroup.com.
P.S. Your search for the perfect summer playlist is over. We made it for you. Lucille’s Summer Picks – Link in bio!🌻 🌾

If you’ve spent some time on YouTube over the past decade, you’ve most likely stumbled upon the bluegrass rendition of the AC/DC classic “Thunderstruck” more than once. This Finnish band broke the internet back in 2014 when they first started releasing their outstanding covers – 11 years and millions of views later (many of which you can trace back to the Lucille office in Stockholm), we’re more than happy to welcome Steve ‘n’ Seagulls to our roster!
On YouTube since: 2009
Subscribers: 1.12M
Most popular video: Thunderstruck by Steve’n’Seagulls (LIVE)
Lucille’s favorite video: The newly released music video to “Seagulls & Moonshine”! Go check it out🤝
